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Certification Course in Social Media Marketing

About Us
About Us

What is Social Media?

Social media is a form of Internet-based communications, usually, online, that can be either public or private. Social media networks are websites, online services, or applications that enable users to upload, share and view content created by other people and share it with their friends and followers. Some media representatives and bloggers use social media to gain exposure for their business. Other times, a person may use social media as an outlet for sharing his personal life with others.

About SMM Program

Social media marketing is the art of making your business more visible, engaging, and influential on social media platforms. It is an effective way to reach a wide audience, build brand awareness and increase customer engagement.
Social media is a great way to promote your brand because it effectively reaches people actively looking for what you have to offer. You can use social media to talk about new products or services, share information about upcoming events, or even encourage people to follow you on Instagram.
We offer online social media marketing courses designed for students of all levels of experience. The certifications we offer are designed to help you take your social media marketing skills to the next level, no matter how much or little experience you have with this business area..

About SMM Program

We provide four different certification options

Certified Social Media Marketing Professional (CSMP)
Professional Social Media Marketer (PSM)
Advanced Professional Social Media Marketer (APSM) (PSM)
Social Media Marketing Strategist (SMS)

As a business owner, social media is a powerful tool to reach new customers and grow your brand. But what you may not know is how to use social media effectively. That's where our Certification Course in Social Media Marketing comes in.

This course is designed to teach you everything you need to know about social media marketing, from the basics of setting up your accounts to creating and executing a successful social media marketing strategy. 

Why SMM course?

Social media marketing is a way to engage with your audience, and it’s one of the fastest-growing fields of digital marketing. If you’re looking to get into the game, check out our Social Media Marketing Course!

The course teaches you how to use social media as an effective marketing tool. It will teach you how to create content that resonates with your audience and helps you reach them in the most effective way possible. You’ll learn how to find your target audience, what they want from you, and how they engage with your brand online. You’ll also learn about the different ways that social media works, including Facebook, Twitter, Instagram, and Snapchat.
After completing the SMM Certification course, you’ll have all the skills needed for success in social media marketing!


SMO Social Medial Marketing

Introduction to Social Media

  • Social Media Marketing (SMM)
  • Social Media Optimization (SMO)
  • Social Media Statistics
  • Why use Social Media Marketing
  • Benefits of Social Media
  • Building Social Media Strategy
  • Social media marketing objectives
  • How big brands use SMM
  • Case studies of Brands
  • Impact of Social Media on SEO
Facebook Marketing
  • Facebook account setup
  • Personal account properties
  • Facebook business page setup
  • Competition analysis
  • Cover photo designing
  • How to increase Facebook Fans.
  • Facebook marketing strategy (Calendar)
  • Page management options
  • Types of Posts and Statistics
  • Examples of Facebook Posts
  • User engagement metrics
  • Facebook Insights Tools
  • Facebook Groups
  • Facebook Apps creation
Facebook Advertising
  • What is Facebook Advertising
  • Objectives of Facebook Ads
  • Likes & Engagements Campaign
  • Clicks & Conversions Campaign
  • Ad sets & Audience
  • Advanced Audience Targeting
  • Bidding & Budget Settings
  • Designing FB ads
  • Conversion Tracking
  • Remarketing Audience
  • Remarketing Campaign
  • Reports Management
  • Business Manager
  • Advanced Facebook settings
Twitter Marketing
  • What is Twitter
  • Create a Twitter profile
  • Profile Settings
  • Twitter graphics design
  • Types of Post
  • Posting Strategy for Twitter
  • How to use Hashtags
  • Trending Hashtags
  • Engagement Metrics & Twitter Analytics
  • Twitter Ads 
  • Objectives in Twitter Ads
  • Selecting Target Audience
  • Creating Ads
  • Budget & Bid Settings
  • Conversion Tracking
  • Remarketing Strategy
  • Reports Analysis
YouTube Marketing
  • What is Video Marketing
  • Statistics of Video Marketing
  • Creating a YouTube Channel
  • Customizing the YouTube Channel
  • Create a video marketing strategy
  • Viral video examples
  • Types of Video Posts
  • How to create YouTube Videos
  • How to Rank YouTube Videos on top
  • Custom settings in videos
  • YouTube Engagement Metrics
  • Increasing Subscribers
  • End Screens & Cards
  • How to use Playlists
  • Understanding copyrights and spam
  • YouTube Creator Studio
  • In-depth Statistics Analysis
  • YouTube Tools & Plugins
LinkedIn Marketing
  • What is LinkedIn?
  • Benefits of LinkedIn Network
  • Create a LinkedIn profile
  • Optimizing the profile
  • Skills and Endorsements
  • Recommendations in LinkedIn
  • Creating new connections
  • Posting content in the profile
  • LinkedIn Groups
  • Finding Jobs in Linkedin
  • Creating a LinkedIn company page
  • Customization of page
  • Posting in LinkedIn Page
  • Advertising in LinkedIn
  • Types of Ad Campaign
  • Targeting Options
  • Bidding & Budget
  • Reports Analysis
Instagram Marketing
  • What is Instagram
  • Instagram statistics
  • How Brands use Instagram
  • Popular Instagram topics
  • Creating an Instagram Account
  • Tour of Instagram App
  • Content strategy for Instagram
  • Types of Content
  • Post Designing
  • How to use Stories?
  • How to use Hashtags?
  • Engagement Metrics
  • What is IG TV?
  • How to use IG TV?
  • Instagram Ads
  • Objectives of Instagram Ads
  • Reports & Analysis
Pinterest Marketing
  • What is Pinterest?
  • How brands use Pinterest
  • Creating a Pinterest Account
  • Customizing the Profile
  • Pinterest Pins Strategy
  • Boards on Pinterest
  • How to Create Pins
  • Pinterest Plugins
  • Custom Dimensions
  • Generating Engagements
  • Using Info Graphics
  • Integrating Pinterest in Site
  • Engagement Metrics for Pins
  • Pinterest Analytics
  • Pinterest Ads
Quora Marketing
  • Introduction to Quora
  • Benefits of Quora Marketing 
  • Creating Personal Quora Account
  • Profile Setup Guidelines
  • Quora Account Policies
  • Following Topics
  • Follow & connect with Contacts
  • Writing Answers on Quora
  • How to Engage with Users
  • Quora Engagement Metrics
  • Quora Analytics
  • Creating Quora Business Page
  • Answering questions as business
  • Quora advertising
  • Types of Quora Campaigns
  • Reports & Analysis
SlideShare Document Marketing
  • What is Document Marketing
  • Benefits of Document Sharing
  • Create Slideshare Account
  • Types of Documents
  • Keyword Research
  • Creating a document
  • Optimizing the Document
  • Generating Views & Engagement
  • Reports Analysis
Social Media Management Tools

  • How to Automate Social media
  • Benefits of Automation
  • Top social media tools
  • How to use Buffer App
  • How to use Hoot Suite
  • Image Editing Tools
  • Reporting Tools
Faqs for Social Media course Page

FAQ's about Facebook Course in Hyderabad

Which is the best institute for the Facebook marketing course?

The Web Trainings Academy is the best institute for Facebook Marketing course in Hyderabad. We are offering Facebook Marketing Courses from past 14 years.

Is it possible to make money from Facebook marketing?

Facebook Marketing course will help you make money by offering Freelance services to clients.

Is there a good scope for social media marketing?

Yes, Social Media Marketing specialists are in high demand. Specially Facebook Marketers are hired by many companies.

Does the institute provide support for students?

Yes, we have faculty to solve queries and support students throughout the course.

What is the salary of Facebook marketing expert?

Facebook marketing specialists salary starts @ Rs 3 Lakhs per annum and increase based on experience of professional.

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